Embed innovation and entrepreneurship as core Badger engineering education outcomes.
Expand opportunities for students to learn and practice innovation through design, prototyping, experiential learning, interdisciplinary collaborations and entrepreneurial experiences. Integrate entrepreneurial thinking into curricula through problem identification, customer discovery, value proposition design, ethical conduct and pathways to translation and commercialization. Develop the skills, creativity and mindsets needed to transform technical knowledge into impactful solutions for societal and market needs.
Contribute to a coordinated, cross-campus entrepreneurial ecosystem.
Strengthen partnerships across UW-Madison to create seamless end-to-end pathways moving ideas from technical discovery to market-ready solutions. Enable integrated support for business case development, prototyping, clinical translation and commercialization.
Activate high-impact external networks to scale ventures.
Engage alumni entrepreneurs, investors, corporate partners and incubators to accelerate venture formation, funding and growth. Position alumni as active co-creators to serve as mentors, advisors and repeat founders within the ecosystem.
Strengthen college ecosystems to advance innovation and translational impact
Align policies, incentives, infrastructure and partnerships to support innovation, industry engagement, translational research and venture creation. Foster an environment that encourages experimentation, cross-disciplinary collaboration and the movement of ideas from discovery to implementation. Leverage existing strengths to create a coordinated innovation framework that guides strategic investment, tracks progress and informs decision-making.